Help Me Think - Scenarios Help Visitors Understand Your Services

August 20, 2008

Organizations who work with older adults and caregivers often work with individuals who are dealing with difficult situations. Suddenly, a loved one is showing signs of aging, either mentally or physically, and needs help. This can be a traumatic time for the family. You can help them by showing that you understand their situation and helping them envision how you can help.

Scenarios, testimonials, client stories, vignettes, and eligibility and needs assessments can all help you do this on your website. See how Senior Planning Services, a geriatric care management and home health care provider in Santa Barbara, did this on their website:

Senior Planning Services What If Feature

IlluminAge provided content support to develop scenarios with supporting images based on the services that Senior Planning Services provides.

Webinar on Electronic Newsletters Available

August 5, 2008

Interested in learning more about your electronic newsletter options? IlluminAge presented a webinar for the NCOA/IlluminAge Healthy Aging Briefing Series, “Using eNewsletters to Connect with Key Audiences in Your Community” which is now available online.

This program covers:

  • Electronic Newsletter Options
  • How to Establish Program Goals
  • Understanding Your Audience
  • Implementing Your eNews Program
  • Email Marketing Evaluation and Analytics

Download the handouts from the presentation - NewsletterWebinar.

Continued Praise for Infection Control Video

August 4, 2008

The newly release Break the Chain 2008 continues to receive postive feedback from users:

“I just wanted to let you know I ordered your DVD Break the Chain and watched it for the first time today. It is absolutely the best infection control video I’ve seen on the market so far. I bought it to supplement my infection control/ BBP portion of yearly in-servicing & was so excited to see how much time you devoted to MRSA, VRE, CDiff & norovirus. These infections are becoming much more prevalent in LTC & so many other videos just gloss over or don’t make mention of these infections. Your video covers all aspects of my in-service so I can devote the time after video to open discussion & questions. The other aspect of the video that made it a real winner for me was the mention of teamwork. We are always teaching & reinforcing teamwork in our facility and it was great to hear the same reinforcement from an outside company. Thanks for a superior product & I will definitely look to you when I need more training materials.”

- Becky Heimbach, RN/ staff development coordinator, Nottingham Village CCRC

Thank you, Becky! Break the Chain addresses the needs for infection control training in facilities, home care, and hospice. We invite you to take advantage of a 30-day preview - http://illuminage.com/video/break-the-chain.htm.