Newsletter Services Category

Webinar on Electronic Newsletters Available

August 5, 2008

Interested in learning more about your electronic newsletter options? IlluminAge presented a webinar for the NCOA/IlluminAge Healthy Aging Briefing Series, “Using eNewsletters to Connect with Key Audiences in Your Community” which is now available online.
This program covers:

Electronic Newsletter Options
How to Establish Program Goals
Understanding Your Audience
Implementing Your eNews Program
Email Marketing Evaluation and Analytics

Download the handouts [...]

Are Older Adults and Caregivers Online?

June 5, 2008

Organizations and businesses who serve older adults and caregivers should no longer wonder if their market is online. According to PEW Internet, 22% of Americans 65 or older have Internet access, and 58% of Americans 50-64 use the Internet. Both older adults and caregivers are using the Internet for communication and to search [...]

Seniors Digest enters fourth year of online publication

March 28, 2008

Seattle King County Advisory Council celebrates 4 years of online publication of their edition of “Seniors Digest”. “Seniors Digest” is the IlluminAge online newsletter program created to support area agencies on aging and senior services organizations. The program combines a mix of local information with professional written and reviewed national articles. We [...]